Switch
In “Switch,” brothers Chip and Dan Heath unravel the mysteries of change, offering a fresh perspective on how to transform our lives. Drawing from psychology and behavioral economics, they present a captivating framework for understanding why change is so difficult and how to make it stick. Through engaging anecdotes and practical insights, the Heaths illuminate the path to effective change, whether in business, relationships, or personal habits. A thought-provoking read that’ll leave you seeing the world differently.